VERIFICATIONΒ ENGINE

Verify 100% of eligible shoppers, on your site.

Our verification engine reaches every eligible shopper β€” not just the third already signed up to a third-party database β€” and verifies them right in your own journey, in seconds.

Trusted by 500+ global brands

Why the engine

The most accurate way to verify every eligible shopper

Reach 100% of eligible shoppers

Verifies anyone eligible at the point of purchase, white-labelled into your own site β€” not just the one in three signed up to a database, and no redirect to a third-party portal.

Verify shoppers & groups others can't

Because it understands the document rather than checking a database, it verifies genuine shoppers on non-standard documents that get knocked back elsewhere β€” and any custom group a brand needs, not a preset menu.

Verify anywhere β€” 100+ countries

One engine for every market, across 100+ countries and 15+ languages, so you centralise verification instead of stitching together regional providers. Accurate from day one, wherever you expand.

Fast, accurate, fraud-resistant

Verifies in under 10 seconds, with document understanding and multiple fraud checks applied automatically β€” so only the right people ever get through.

How it works

Powered by Gocertify Intelligence

Gocertify Intelligence is the AI at the core of the engine. It understands what a document is and what it means, rather than just reading the text on it β€” which is what lets the engine verify shoppers, documents and groups database-driven tools can't.

Step 01

Shopper uploads a document

Any group, any document type β€” payslip, driving licence, UCAS letter, university email.

STEP 02

Intelligence reads & understands it

Classifies the document and extracts the details as structured data β€” name, institution, date β€” not just raw text.

STEPΒ 03

Checked against your policy

The same checks a trained person would apply, run instantly. The AI understands; the Gocertify-defined policy decides.

STEP 04

Shopper is verified

The right people get through and redeem β€” on your site, in your brand, in seconds.

UNDERΒ THEΒ HOOD

What makes it hard to replicate

Four layers work together on every verification.

Any document, any source

Understands non-standard documents that rigid text-matching has always struggled with, so genuine shoppers stop getting knocked back.

The Gocertify Shopper Network

Over 4M verifications a year across a 2M-strong shopper network. That real-world data is why the engine knows what genuine looks like in any market β€” depth no single retailer can replicate.

Layered fraud checks

Document understanding, image tamper detection, AI-generated image checks and third-party cross-referencing β€” applied automatically. Built for the growing threat of AI-generated fakes.

24/7 expert support

Trained verification specialists handle the edge cases around the clock, with exact reasoning on every decision the engine makes.

THEΒ DIFFERENCE

Reaches everyone, not just the signed-up few

Database & card schemes
Gocertify
Who it verifies
Only shoppers already signed up
Any eligible shopper
Where it happens
Redirect to a third-party portal
On your site, white-labelled
The data
Theirs
Yours β€” first-party
New markets
Slow, patchy outside the US
100+ countries from day one
Custom groups
Fixed menu
Any group a brand needs
Speed
Up to 48 hours
Under 10 seconds

Verify 24+ groups in 100+ countries

A single verification solution for every community

Spark an emotional connection with an exclusive offer. One engine verifies age, occupation or actions, from students and seniors to key workers and Strava runners.

Students

Students

+43.6M

students in the UK, EU & US
πŸ‡¬πŸ‡§
UK
3.9M
πŸ‡ͺπŸ‡Ί
EU
20M
πŸ‡ΊπŸ‡Έ
US
19.7M

Why brands target this group?

  • The world’s largest closed-group audience β€” there are 264 million students worldwide.
  • Unrivalled spending power β€” students spend over Β£30 billion a year on retail and entertainment. Engage them early and build lifetime loyalty.
  • 1 million monthly searches include β€œstudent discount” β€” 85% of students are more likely to buy from a brand that gives them an exclusive offer.
Youth

Youth

+194.6M

young people in the UK, EU & US
πŸ‡¬πŸ‡§
UK
7.2M
πŸ‡ͺπŸ‡Ί
EU
150M
πŸ‡ΊπŸ‡Έ
US
37.4M

Why brands target this group?

  • Trend-led and mobile-first β€” the group that shapes what a brand becomes known for.
  • High lifetime runway β€” acquire early, retain for decades.
  • Responsive to exclusive, identity-based offers over blanket discounts.
Seniors

Seniors

+240M

seniors in the UK, EU & US
πŸ‡¬πŸ‡§
UK
12M
πŸ‡ͺπŸ‡Ί
EU
174M
πŸ‡ΊπŸ‡Έ
US
54M

Why brands target this group?

  • The fastest-growing closed-group audience β€” 703 million people are aged 65+, projected to reach 1.4 billion by 2030.
  • They dominate consumer spending β€” seniors account for nearly 50% of all global consumer spending.
  • Seniors are online and shopping β€” in the UK, 54% of regular internet users aged 65+ shop online at least monthly.
Military

Military

+2.8M

service personnel in the UK & US
πŸ‡¬πŸ‡§
UK
200K
πŸ‡ΊπŸ‡Έ
US
2.6M

Why brands target this group?

  • Deep community affinity β€” verified recognition drives powerful word of mouth.
  • High trust in brands that visibly support service personnel.
  • A defined, verifiable group that rewards authentic recognition.
Healthcare Workers

Healthcare Workers

+35.5M

healthcare workers in the UK, EU & US
πŸ‡¬πŸ‡§
UK
4.5M
πŸ‡ͺπŸ‡Ί
EU
11M
πŸ‡ΊπŸ‡Έ
US
20M

Why brands target this group?

  • A large, essential workforce that responds strongly to recognition.
  • Trusted advocates whose endorsement carries weight in their networks.
  • Consistent demand across the year, not just seasonal peaks.
NHS Workers

NHS Workers

+1.4M

NHS workers in the UK
πŸ‡¬πŸ‡§
UK
1.4M

Why brands target this group?

  • A workforce that gives everything β€” over 1.4 million NHS workers in the UK. They’re not just essential, they’re everywhere, and they’re shopping.
  • A community committed to loyalty β€” 46% of NHS workers say discounts influence their sense of brand loyalty.
  • They’re searching β€” will they find you? 980,000 monthly UK searches for β€œNHS discounts”. If you’re not showing up, a competitor is.
Students

Students

+43.6M

students in the UK, EU & US
πŸ‡¬πŸ‡§
UK
3.9M
πŸ‡ͺπŸ‡Ί
EU
20M
πŸ‡ΊπŸ‡Έ
US
19.7M

Why brands target this group?

  • The world’s largest closed-group audience β€” there are 264 million students worldwide.
  • Unrivalled spending power β€” students spend over Β£30 billion a year on retail and entertainment. Engage them early and build lifetime loyalty.
  • 1 million monthly searches include β€œstudent discount” β€” 85% of students are more likely to buy from a brand that gives them an exclusive offer.
Apprentices

Apprentices

+850K

apprentices in the UK, EU & US
πŸ‡¬πŸ‡§
UK
740K
πŸ‡ͺπŸ‡Ί
EU
90K
πŸ‡ΊπŸ‡Έ
US
20K

Why brands target this group?

  • Support emerging professionals and build loyalty with the future workforce.
  • Key traits: Discount Sensitive, Value-Focused.
  • Verified on your site by Gocertify Intelligence.
Youth

Youth

+194.6M

young people in the UK, EU & US
πŸ‡¬πŸ‡§
UK
7.2M
πŸ‡ͺπŸ‡Ί
EU
150M
πŸ‡ΊπŸ‡Έ
US
37.4M

Why brands target this group?

  • Trend-led and mobile-first β€” the group that shapes what a brand becomes known for.
  • High lifetime runway β€” acquire early, retain for decades.
  • Responsive to exclusive, identity-based offers over blanket discounts.
Seniors

Seniors

+240M

seniors in the UK, EU & US
πŸ‡¬πŸ‡§
UK
12M
πŸ‡ͺπŸ‡Ί
EU
174M
πŸ‡ΊπŸ‡Έ
US
54M

Why brands target this group?

  • The fastest-growing closed-group audience β€” 703 million people are aged 65+, projected to reach 1.4 billion by 2030.
  • They dominate consumer spending β€” seniors account for nearly 50% of all global consumer spending.
  • Seniors are online and shopping β€” in the UK, 54% of regular internet users aged 65+ shop online at least monthly.
Donation

Donation

Action

verified by proof of donation
πŸ‡¬πŸ‡§ πŸ‡ͺπŸ‡Ί πŸ‡ΊπŸ‡Έ
UK, EU & US

Why brands target this group?

  • Reward those who support causes that matter and align your brand.
  • Key traits: Mission Aligned, Community Builder, Loyal Segment.
  • Verified on your site by Gocertify Intelligence.
Healthcare Workers

Healthcare Workers

+35.5M

healthcare workers in the UK, EU & US
πŸ‡¬πŸ‡§
UK
4.5M
πŸ‡ͺπŸ‡Ί
EU
11M
πŸ‡ΊπŸ‡Έ
US
20M

Why brands target this group?

  • A large, essential workforce that responds strongly to recognition.
  • Trusted advocates whose endorsement carries weight in their networks.
  • Consistent demand across the year, not just seasonal peaks.
Military

Military

+2.8M

service personnel in the UK & US
πŸ‡¬πŸ‡§
UK
200K
πŸ‡ΊπŸ‡Έ
US
2.6M

Why brands target this group?

  • Deep community affinity β€” verified recognition drives powerful word of mouth.
  • High trust in brands that visibly support service personnel.
  • A defined, verifiable group that rewards authentic recognition.
Care Workers

Care Workers

+10.1M

care workers in the UK & EU
πŸ‡¬πŸ‡§
UK
1.6M
πŸ‡ͺπŸ‡Ί
EU
8.5M

Why brands target this group?

  • Recognise the contributions of essential workers.
  • Key traits: Community Trusted, Repeat Buyer.
  • Verified on your site by Gocertify Intelligence.
Disabled Communities

Disabled Communities

+16M

people in the UK
πŸ‡¬πŸ‡§
UK
16M

Why brands target this group?

  • Promote inclusivity and ensure accessibility for all.
  • Key traits: Mission Aligned, Loyal Segment, Community Trusted.
  • Verified on your site by Gocertify Intelligence.
Maternity Leave

Maternity Leave

Life stage

new parents on leave
πŸ‡¬πŸ‡§ πŸ‡ͺπŸ‡Ί πŸ‡ΊπŸ‡Έ
UK, EU & US

Why brands target this group?

  • Support new parents during a pivotal life transition.
  • Key traits: Life Stage Buyer, High Urgency, Time-Sensitive Buyer.
  • Verified on your site by Gocertify Intelligence.

Pick Your Reward Type

Choose the right incentive for your audience

Gift Cards

Digital vouchers for seamless redemptions.

Discounts

Percentage-based savings for verified shoppers.

Gated Content

Premium access for students, professionals, and key groups.

Loyalty Points

Integrate verified rewards with your Yotpo loyalty program.

Join 400+ market leaders

See for yourself how we can transform your offers strategy. Take ownership of your offers and start building loyal communities today.
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